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The Marketing Playbook with Mark Friedman
Cindy Marshall, the Founder and Chief Executive Officer of SHINE Strategy, adds her page to the Marketing Playbook. Hear how to block out some thinking time, leverage your business superpower, stay current in marketing tech, digital growth ideas, and the powerful story behind her new book.
In Episode 08 of FRONTLINE FRIDAYS, host Ron Thurston and Laura Ravo
Laura will unpack what it takes to be an effective career mentor for ambitious retail professionals.
They’ll dig into:
▪️ The growing gap in mentor-mentee relationships
▪️ What’s stopping some leaders from stepping up
▪️ Qualities of a great mentor and how to cultivate them
▪️ What to do if you’re still looking for your own mentor.
Using DTC Marketing Tactics to Grow Your Brand With SHINE Strategy’s Cindy Marshall
In this episode of the Up Arrow Podcast, William Harris welcomes Cindy Marshall, Founder and CEO of SHINE Strategy, to talk about DTC marketing strategies. Cindy discusses the SHINE roadmap, common challenges in the retail industry, and universal e-commerce branding advice.
Retail Guru Laura Ravo: "You Can Be Fierce and Kind" as a Leader
In this episode of Women in Retail Talks, Women in Retail Leadership Circle Co-Founder Melissa Campanelli interviews Laura Ravo, chief operating officer of Strand Book Store, the New York City heritage community bookstore. She’s also a Women in Retail Leadership Circle member! Listen in as Ravo discusses how she got her start in the retail industry, what she loves about working in retail, and what she enjoys about her current position at Strand.
Bloomreach Episode 63: Considering the CDP — Maximizing Customer Insights and Driving Growth With Data
Today, two customer data experts, Amanda Elam (CMO at Bloomreach) and Cindy Marshall (CEO of SHINE Strategy) discuss the Customer Data Platform (CDP) space and its relevance and power within e-commerce.
19 Questions with WIRLC Member Laura Ravo, COO, Strand Books
Laura Ravo is the chief operating officer of Strand Books, a landmark bookstore in New York City. She also has been a Women in Retail Leadership Circle member for almost two years. We asked Laura some rapid-fire questions so you can get to know her better!
Career Coach Dr. Betty Orlandino on How Networking Can Accelerate Women's Careers
As part of a panel discussion at the Women in Retail Leadership Summit, Career Coaching Strategies From the Experts, Dr. Betty Orlandino, founder, Betty Orlandino, PhD Inc., discussed the value that networking can offer women throughout their careers — and that it can occur in any and all situations. “You never know who you’re talking to or where you’re going to get the next piece of business,” said Orlandino. “You just never know what the network will bring you, and where it will be.”
5 Bad Habits Holding Women Back, and How to Avoid Them
Listen to Dr. Betty Orlandino, PhD and Master Performance Coach and Author, share 5 brilliant tips on how to improve your leadership style as a woman in the marketplace.
How Two Breast Cancer Survivors Grew Their Brands and Friendship Through Women in Retail Leadership
Women in Retail Leadership Circle sat down with Dana Donofree and Cindy Marshall during Breast Cancer Awareness Month at the 2021 Women in Retail Leadership Summit. Learn how their paths crossed, how they grew their brands, and how their relationship evolved over the years as they worked to shine a light on underrepresented communities of women with breast cancer.